Social media
From social media strategy to content production and community management – these days, a professional and convincing social media presence is essential for brands and companies. Those who do not showcase themselves on the most popular platforms not only miss out on a lot of new customers and sales opportunities, but also risk not being taken seriously. Whether Instagram, Facebook, TikTok or LinkedIn – as a social media agency in Berlin, we create relevant content in all common formats and connect our clients with their desired target group. Highly visible posts, great engagement and social media ads: Our precise targeting reaches users exactly where they are and creates long term relationships.
SOCIAL MEDIA
Your social media agency in Berlin
We provide the perfect tool for a positive customer journey
Around 40 million Germans frequently use a variety of social media channels and apps – a huge audience. By using these platforms, companies can tailor their messages and products in a targeted manner, as there is no filter as opposed to traditional press work by editorial offices. This makes it much easier to paint yourself in the light of your choosing – which also suits you best. As an experienced social media agency in Berlin, we know exactly how to position your presence and your message so that it is noticed and remembered. We hit your target group exactly where they are!
With targeted social media marketing, we turn the users relevant to our customers into loyal fans. A well-thought-out and implemented social media strategy can make a decisive contribution to reaching new potential customers and in increasing the loyalty of followers. Even purchasing decisions can be influenced by cleverly designed social media campaigns. The fact that this is comparatively inexpensive, as the expenditure for content production remains easily controllable, makes it even more attractive for companies.
As a social media agency in Berlin, we develop a specialized social media strategy for our clients. We prepare relevant key messages for the respective platform – be it Instagram, Facebook, TikTok or LinkedIn. Through a holistic combination of social media consulting, content creation and community management, we make an effective contribution to cultivating the image and establishing the brand or company in the digital space. At the same time, we generate traffic, leads, and conversions. And as an experienced social media management agency, we know exactly how to navigate a potential shitstorm.
Social media marketing can increase sales for brands and companies. With the right strategy and additional measures such as social media advertising, it is not only possible to generate a desire to buy among the target group and even acquire new customers, but also to retain existing ones in the long term. Whether it’s a product launch, building a reputation, establishing a brand or a campaign to spread your corporate message on a large scale – as an agency, we put you at the center of attention with social media marketing.
SOCIAL MEDIA MANAGEMENT·SOCIAL MEDIA STRATEGY·REPUTATIONS MANAGEMENT·SOCIAL MEDIA MONITORING·FACEBOOK MANGAMENT·INSTAGRAM MANAGEMENT·LINKEDIN & XING·
Berlin agency for social media management
Strategic social media marketing requires a well-thought-out concept – and this can only be provided by a competent social media marketing agency that stays on top of all developments at all times. If you want to use social media for your company, you have to take into account that a constant presence on the Internet also means constant reachability. As community managers, we are always reliably by our clients’ side. We take on the planning and implementation of the entire strategy across the desired channels. We develop trend-conscious, effective campaigns and promote dialog and traffic.
As a social media agency in Berlin, reaching the largest possible user base and generating new followers is part of our daily work. We develop and implement marketing strategies that are aligned with your overarching business goals and ensure conversions, lead generation and awareness. Our social media marketing service includes the target group-oriented design and implementation of social media campaigns of all desired sizes.
Effective strategy thanks to a social media agency
A clearly defined strategy that is individually tailored to the client is essential for successful social media marketing. This is why working with professionals should always form the basis for all further campaign steps. In close consultation with our clients, our Berlin social media agency develops a personalized roadmap to reach the desired corporate goal. Starting with the identification of the target group, through the definition of the appropriate social media channels, to the setting of the respective key topics.
We use the entire range of social media ads to precisely target the desired user base and to turn them into long term customers. On request, we can also implement additional measures such as social media ads. As visual channels, this requires visually high-quality content in a wide variety of formats. We are always happy to incorporate the creation of high-quality reels, authentic logos and other visual packages: Our design team at Tonka Studios responds quickly and creatively to our clients’ needs, creating consistent visual assets for your compelling social media presence.
Reputation management on social media
The reputation of a company, brand, or product has a lasting impact on its success. Direct dialog with users of social networks is not just a way of gaining constructive feedback and approval. Due to the immense reach and fast pace of social media channels, a misunderstood word or an unfavorably placed statement can quickly ruin the mood and trigger a so-called shitstorm. This is why a professional, successful online presence always requires qualified social media marketing and professional social media consulting with foresight.
Only those who react with good timing and with the right strategy can prevent a reputation from being permanently damaged. In the event of a crisis, a quick and well-thought-out response is necessary, followed by consistent monitoring in order to observe further developments and initiate further necessary measures as early as possible. Social media agencies know this and are well-prepared: We master crisis communication, no matter how tight and hectic things get. We recognize weaknesses before they can even develop their crisis potential. As an experienced Berlin social media agency, we successfully counter negative voices and build lasting trust among your followers to effectively protect your reputation.
Social media monitoring
Continuous monitoring is essential for successful social media marketing. This initially means observing, controlling and evaluating your own presence, the measures taken and also the ongoing reactions to them. This is the only way to record and evaluate the true success of a social media campaign. An experienced social media agency is needed for comprehensive evaluation and media monitoring: For informative monitoring, the data collected must be carefully analyzed and placed in relation to the company and the respective goals. In the next step, a campaign can then build on the results and effectively implement the targeted objectives.
At the same time, this also applies to all developments and trends in the environment of your brand, your company and within the industry in which you want to take place. Constant monitoring of current developments is essential, as this is the only way to react effectively and in good time. Social media is fast – and with the right strategy, companies are not only at the forefront, but even one step ahead of the competition. A significant leap to position yourself in the public eye as an expert and a competitive player in the industry. As an experienced social media agency, we proactively and continuously implement social media monitoring and all strategic steps required for media and industry development.
Social media marketing on Instagram
Instagram is no longer just a social media channel for private individuals. Companies that rely on a professional social media presence must be comprehensive, active, and innovative on Instagram. Maintaining an Instagram account takes time and diligence. It also requires high-quality content, both visually and in terms of content, which must first be produced. As an experienced social media agency, we provide content that is perfectly tailored to the target group and your company goals in order to build a sense of closeness and trust among users. After all, that’s what builds the credibility of your brand and your product.
As a successful social media agency from Berlin, we build authentic and eye-catching profiles for our clients. We create a new, visually attractive Instagram account – or manage and optimize an existing profile. We accompany you every step of the way and keep users engaged with your Instagram channel in the long term through continuous promotion. We produce relevant content that is platform-specific and offers real added value, and not just in words and writing. With our experienced design team at Tonka Studios, we deliver appealing graphics, logos, and reels that convince the desired target group.
Social media marketing on LinkedIn & Xing
For companies, b2b communication is one of the most important prerequisites for establishing themselves among the leaders within the industry and being competitive. LinkedIn and Xing are indispensable social media channels for this, which should be leveraged if you want to be noticed and perceived as an expert. A company profile on LinkedIn and Xing is a company’s digital business card and therefore must be well-maintained if you want to be taken seriously. The sustainable development of networks and connections that you achieve with us as your social media agency strengthens your image or brand and generates new leads.
As an experienced social media agency, we maintain and update our clients’ networking profiles with relevant content. With our extensive industry knowledge, we position companies as experts within their target subject area. To this end, we produce versatile content that is platform-specific and offers real added value. Our design team at Tonka Studios can create comprehensive visuals that stand out from the crowd. With informative graphics and tables, creative hashtags and meaningful links, we spread the desired messages and establish our clients in the environment relevant to them.